[ FIELD NOTES ]
Insights from the frontline.
Short field notes on the systems we ship — AI integration, edge functions, headless commerce, and the economics of shipping smaller.
The economics of shipping smaller
Why a two-person agency with AI leverage now out-ships teams of ten. The unit economics of automation for small crews, worked through with real numbers.
July 10, 2026
READ →Where your AI keys should live: A field guide to edge functions
Anthropic and OpenAI keys never belong in the client bundle. A short, opinionated pattern for proxying every AI call through an edge function — with structured output and refusal fallbacks.
June 28, 2026
READ →Row-Level Security is a design pattern, not a config
Postgres RLS as the source of truth for authorization. Why writing your access rules as policies — not as if-statements in your app — is the highest-leverage refactor you can make.
June 14, 2026
READ →Buy vs. build: When headless commerce actually wins
Shopify Hydrogen, Stripe + Next.js, or a monolithic platform — a decision framework based on ten commerce builds we've shipped. Headless isn't always right; here's when it is.
May 30, 2026
READ →Automate the loop, not the job
AI works when you point it at the boring parts of a loop, not when you ask it to do a whole job. A pattern for finding what to automate — with the CRM we run our own agency on as a worked example.
May 16, 2026
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